One of the most under-utilized social media platforms in business marketing is Instagram. Many companies don’t understand the value of using pictures to promote their brand. If you work for one of these companies, remember that a picture speaks a thousand words.
Why Should Companies Use Instagram?
Instagram views kaufen can increase sales and improve correspondence as well as other social media channels, if not more so. Around 75% of businesses already use Instagram to promote their business or develop a social media presence. You are missing out on potential clients and outreach opportunities with the 150 million Instagram users.
No matter your industry, every company should have an Instagram account. Communication is essential. The more you can reach customers with your resources, the better. It’s obvious that Instagram is best used by companies that sell physical products or visual media. However, your company may not reap the same benefits if you do so.
What if I offer a service?
Let’s look at nonprofits as an example. Every day, nonprofit organizations work with donors and communities to raise funds to show the amazing work they do. Nonprofit organizations can use Instagram to connect with donors and volunteers in a unique manner so that everyone can share the nonprofit’s progress. Individuals will be more inclined to support the cause if they can see the directors and employees of a nonprofit and get to know them personally.
A travel agent is another example. A travel agent is someone who has a shared experience. They don’t necessarily have a product to market, but are in the tourism and travel industry. Customers will be drawn to your company by your attractive photos of exotic destinations, as well as testimonials from customers who have used your services. A travel agent can engage with each client and prospective client on an individual basis to share their travel photos and keep them updated about how their trip is progressing.
These are only two possible areas that could use Instagram to their advantage. Any service industry, visual product, or business could use Instagram to their advantage to increase sales and reach customers. Your business can even benefit from the chance to engage customers via Instagram, such as by sharing promotional codes. There are 150 million reasons why you should use your marketing resources to create an Instagram account.